4 Activewear Brands That Will Make You Jump for Joy

Explore innovative materials, thoughtful design, and new silhouettes.

Gone are the days of boring black activewear! Thanks to these inventive and sustainable companies, leggings, sports bras, tanks, and jackets are all getting a major facelift. From colorful pops of pastels to sleek and functional performance gear, your new favorite piece may be at one of these top-of-the-line brands.

Outdoor Voices

Source: Outdoor Voices

This Austin-based brand brings its quirky style into the athletic wear space. Featuring unique color combinations filled with pastel hues, the signature leggings and tops are perfect for everything from intense physical activity to a casual walk around the neighborhood. Founded in 2013, their motto is “Doing Things,” and their goal is to make all activity—no matter its form—approachable and accessible to all. 


Source: Instagram

ADAY is committed to clothing staples, made sustainably. Made with technologically advanced fabrics for long-lasting durability, they offer everything from undergarments and swimwear to chic athletic options. The brand’s two founders—a yoga teacher and former competitive gymnast—are active as well and have created a line of exercise wear that is stylish, functional and affordable.

Girlfriend Collective

Source: Instagram

Consciously ensuring that every step of their production—from materials to facilities—is as transparent as possible, Girlfriend Collective is dedicated to sustainable practices. The brand utilizes polyester, made from recycled bottles in Taiwan, to create their leggings and bras. The fabric is created in a factory owned and operated by a Taiwanese family, and is certified by the government to ensure security and accountability. 


Source: Instagram

Made for runners by runners, Tracksmith is “dedicated to the pursuit of personal excellence.” Founded in New England, the brand launched in 2014 in Wellesley, Massachusetts—the halfway point of the Boston Marathon. The brand is clearly helmed by those with a passion for running and competition, offering thoughtful and efficient products that will empower and protect runners in almost any condition.


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